The Best Rods on Earth
Thank you for being part of the St. Croix Family.
PEOPLE
It takes a lot of hands to produce a St. Croix fishing rod — 32 pairs to be more precise… and sometimes more. The point is that every rod we manufacture is carefully crafted, assembled and tested by passionate professionals who want to ensure you have the best fishing experience possible. Get to know the men and women behind the St. Croix brand.
Continually Making History
The St. Croix story has evolved over 70 years and our path has taken many different twists and turns, with some being more successful than others. But our occasional missteps have never defined us. How we have responded to them most certainly has. With a gritty determination, St. Croix built the most advanced fishing rod facility in the world and with it, a world-class brand that has earned the respect and admiration of anglers around the planet. We will continue to challenge ourselves, our employees and our partners to be the best every day.